Brighten the highlights with the shampoo that sells 1 every 40 seconds

Brighten the highlights with the shampoo that sells 1 every 40 seconds

Now that salons are starting to reopen this month, we’re all after this golden ticket: an appointment to sort out the overgrown and faded strands that have become our team’s lockdown hairstyle.

Some might say that blondes have had it worst? Whether you are a natural or bottle blonde, we all know the maintenance of these shiny locks is testing (even in a normal world!).

Light hair always needs extra care, because blonde strands tend to be more porous. They absorb sunlight and pollution as well as different metals and minerals in tap water. So it is hardly surprising that in between sunbathing yourself in the garden and constantly washing your hair at home, blonde hair will naturally take on a brassy and yellow tinge.

So while you wait for your first trip back to the hairdresser, try these Fudge Professional Pure Blonde Damage Rewind Shampoo, £ 15 And Fudge Professional Pure Blonde Damage Rewind Conditioner, £ 15 – a cult duo that already has an army of fans.

For hair to stay healthy and to prolong the cool tones, you need to use a color-toning shampoo with violet pigments. These resist unwanted warm tones to neutralize brassiness and bring true blonde back to life.

Start with the Fudge Professional Pure Blonde Damage Rewind Shampoo. Apply to wet hair and massage it in, covering your scalp and ends, and leave it for five minutes and rinse off. As well as refreshing your color, proteins strengthen the hair and create a barrier against pollution and UV damage (what the brand calls Opti-PLEX, and HairGuard ‘technology).

Follow this up with these Fudge Professional pure blonde damage rewind conditioner To maximize the toning effect. Massage through your hair, concentrating on the ends before rinsing off. This conditioner really packs a purple punch and smooths cuticles to lock in color.

Blonde sir

So problem solved. Use once a week as maintenance between color appointments and your blonde will never fade the same again!

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